Targeting young people and adults, the “In Our Hands” campaign aimed to create and stimulate a desire for learning. The campaign aimed to help facilitate the government’s objective of increasing the percentage of UK population with higher education and skills.
CHANNEL 4 - FILM 4
Film4 launched a campaign under the proposition ‘Where Independent Film Meets Hollywood’. We were briefed to bring this notion to life in a dramatic and compelling way to drive users to channel4.com/film4.
COI - SMOKE FREE ENGLAND
To raise awareness of the new smokefree law, Profero was commissioned by Department of Health and COI to produce multiple digital elements from online advertising to digital outdoor.
COI - MESS WITH YOUR MIND
FRANK is a free and confidential source of unbiased information about drugs. This campaign entitled, ‘mess with your mind’ targets 11 to 18 year olds. Messages cover a wide array of issues including mental, physical and social side-effects of drugs.
WESTERN UNION
Western Union has over 245,000 agent locations worldwide and users can send money round the world in a matter of minutes. Profero produced a branding campaign to raise the awareness of Western Union.com
